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Title details for The Power of Fifty Bits by Bob Nease, , PhD - Wait list

The Power of Fifty Bits

by Bob Nease, , PhD
Qarie Marshall
Audiobook
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Wait time: About 2 weeks
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0 of 1 copy available
Wait time: About 2 weeks
Of the ten million bits of information our brains process each second, only fifty bits are devoted to conscious thought. Because our brains are wired to be inattentive, we often choose without thinking, acting against our own interests—what we truly want. As the former Chief Scientist of Express Scripts, a Fortune 25 healthcare company dedicated to making the use of prescription medications safer and more affordable, Bob Nease is an expert on applying behavioral sciences to health care. Now, he applies his knowledge to the wider world, providing important practical solutions marketers, human resources professionals, teachers, and even parents can use to improve the behavior of others around them, and get the positive results they want.

  • Creators

  • Publisher

  • Release date

    January 26, 2016

  • Formats

    • OverDrive Listen audiobook

      • ISBN: 9781666600162
      • File size: 155844 KB
      • Duration: 05:24:40

  • Languages

    • English

  • Reviews

    • AudioFile Magazine
      Fifty Bits is a cleverly engineered system designed to close the gap between people's intentions and their positive action. Qarie Marshall's narration provides a resolute voice to guide listeners through this exploration of why we engage in self-defeating behavior and how the Fifty Bits design can help. While the book, like the Fifty Bits system, does effectively distill complex behavior into a handful of principles that can be put into practice and powerfully guide humans, some of the explanations can be intricate. Marshall's engaging and thoughtful delivery keeps the information flowing at a pace that gives listeners time to absorb it--regardless of their tendencies toward inertia. M.F. © AudioFile 2016, Portland, Maine

Formats

  • OverDrive Listen audiobook

subjects

Languages

  • English

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