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Owner's Guide to the Small Business Website

ebook

Many small business owners or starters are fearful and ignorant of the technology and expense required for setting up a website. And yet they know its an absolute essential.

This straightforward, jargon-free book is the answer for all small business owners from one-person concerns upwards. It will tell you all you need to know about your website whether you are designing and building it yourself or employing a web design agency to do it for you. It includes

- Content management systems and why you need one

- Effective search engine optimisation

- Ensuring your website works on all browsers and devices

- How to integrate social media into your website

- Complying with legal requirements and general web standards

Also included is a jargon buster explaining the technical words likely to be encountered when talking to designers, plus useful references and links.


Expand title description text
Publisher: Little, Brown Book Group

OverDrive Read

  • ISBN: 9781845285593
  • Release date: May 15, 2014

EPUB ebook

  • ISBN: 9781845285593
  • File size: 1284 KB
  • Release date: May 15, 2014

Formats

OverDrive Read
EPUB ebook

Languages

English

Many small business owners or starters are fearful and ignorant of the technology and expense required for setting up a website. And yet they know its an absolute essential.

This straightforward, jargon-free book is the answer for all small business owners from one-person concerns upwards. It will tell you all you need to know about your website whether you are designing and building it yourself or employing a web design agency to do it for you. It includes

- Content management systems and why you need one

- Effective search engine optimisation

- Ensuring your website works on all browsers and devices

- How to integrate social media into your website

- Complying with legal requirements and general web standards

Also included is a jargon buster explaining the technical words likely to be encountered when talking to designers, plus useful references and links.


Expand title description text